Social Graphic Design · Paid Campaign

Team Lead: Nick Lee
Copywriters: Nick Lee
Designer: Christian Toth

Refit Revolution

Refit Revolution was looking for that visual ‘spark’ to highlight their new on-demand platform. Armed with a determination to kick-butt, I set off to design a paid campaign that said goodbye to the same old gym grind, and hello to immersing the customer into the magic of on-demand fitness.

2023

For this campaign, I really wanted to focus on motion within the typography and how that accented the person’s body. To stoke the fire, I looked for inspiration that conveyed this sentiment with compliments of funk and modern fitness photography.

Wow!

I conveyed this into the typographic solutions, utilizing the wave feature or the typography being pulled into a direction. This along with solutions highlighting the campaigns offers.

After the initial designs, additional designs were created to include more diversity of bodies and expand upon the campaign further.

Wait, there’s more?

Yes.

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